
About the Brand
Body care for pregnant & postpartum mums is a very small market and they hope to take it by a storm. Stretch marks, belly flab and dryness are all a natural part of pregnancy and The Bump Ritual is here to embrace it all.
Rather than trying to mask the imperfections, they’re giving mums the tools to help them feel more comfortable in their skin. Their first run of products includes a body lotion, stretch mark balm, cooling cream and vitamins.